/* ---------- Great Local Pros Directory CSS ---------- */
:root {
  --ink: #1a2233;
  --ink-2: #3b4658;
  --muted: #6b7689;
  --line: #e6eaf0;
  --bg: #fbfcfd;
  --card: #ffffff;
  --brand: #2D6A4F;          /* deep small-town green */
  --brand-2: #1B4D38;        /* darker green for hover */
  --brand-soft: #E8F1ED;     /* pale green wash */
  --accent: #f2a93b;
  --good: #1b9d6e;
  --shadow: 0 1px 2px rgba(15,30,60,.06), 0 6px 24px rgba(15,30,60,.05);
  --radius: 14px;
  --radius-sm: 8px;
  --font: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif;
}
* { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  font-family: var(--font);
  color: var(--ink);
  background: var(--bg);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
}
a { color: var(--brand); text-decoration: none; }
a:hover { text-decoration: underline; }
img { max-width: 100%; display: block; }
.wrap { max-width: 1180px; margin: 0 auto; padding: 0 22px; }

/* ---------- Header ---------- */
.site-header {
  background: #fff;
  border-bottom: 1px solid var(--line);
  position: sticky; top: 0; z-index: 50;
}
.nav {
  display: flex; align-items: center; justify-content: space-between;
  padding: 14px 0;
}
.brand {
  display: flex; align-items: center; gap: 10px;
  font-weight: 800; color: var(--ink); font-size: 20px;
  letter-spacing: -.01em;
}
.brand:hover { text-decoration: none; }
.brand .brand-mark {
  width: 34px; height: 34px; display: block; flex-shrink: 0;
}
.brand .wm { display: inline-flex; align-items: baseline; }
.brand .wm-1 { color: var(--ink); }
.brand .wm-2 { color: var(--brand); }
.brand.brand-on-dark .wm-1 { color: #fff; }
.brand.brand-on-dark .wm-2 { color: #6fc89e; }
.nav-links { display: flex; gap: 24px; align-items: center; }
.nav-links a {
  color: var(--ink-2); font-weight: 500; font-size: 15px;
}
.nav-links a:hover { color: var(--brand); text-decoration: none; }
.btn {
  display: inline-block; padding: 10px 18px; border-radius: 10px;
  font-weight: 600; font-size: 15px; cursor: pointer; border: 0;
  transition: transform .08s ease, box-shadow .15s ease, background .15s;
}
.btn-primary { background: var(--brand); color: #fff; }
.btn-primary:hover { background: var(--brand-2); text-decoration: none; transform: translateY(-1px); }
.btn-ghost { background: transparent; color: var(--ink); border: 1px solid var(--line); }
.btn-ghost:hover { border-color: var(--brand); color: var(--brand); text-decoration: none; }

/* ---------- Crumbs ---------- */
.crumbs {
  font-size: 13px; color: var(--muted); padding: 14px 0;
}
.crumbs a { color: var(--muted); }
.crumbs a:hover { color: var(--brand); }
.crumbs .sep { margin: 0 8px; opacity: .5; }

/* ---------- Hero ---------- */
.hero {
  padding: 30px 0 36px;
  background: linear-gradient(180deg, #fff, #f4f7fc);
  border-bottom: 1px solid var(--line);
}
.hero .meta {
  display: inline-block; font-size: 13px; color: var(--brand);
  background: var(--brand-soft); padding: 5px 12px; border-radius: 999px;
  font-weight: 600; margin-bottom: 14px;
}
.hero h1 {
  font-size: clamp(28px, 4.6vw, 44px);
  margin: 0 0 12px; letter-spacing: -.02em; line-height: 1.15;
}
.hero .lede {
  font-size: 18px; color: var(--ink-2); max-width: 720px; margin: 0;
}
.hero-pop {
  margin-top: 10px; font-size: 14px; color: var(--muted);
}

/* ---------- Search ---------- */
.search-bar {
  margin-top: 22px; background: #fff; border: 1px solid var(--line);
  border-radius: var(--radius); padding: 8px; display: flex; gap: 8px;
  box-shadow: var(--shadow);
}
.search-bar input {
  flex: 1; padding: 14px 16px; border: 0; outline: 0; font: inherit;
  font-size: 16px; border-radius: 10px; background: transparent;
}
.search-bar .btn { padding: 12px 22px; }
.search-helper {
  font-size: 13px; color: var(--muted); margin-top: 10px;
}
.chip-row { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 14px; }
.chip {
  display: inline-block; padding: 6px 12px; border-radius: 999px;
  background: #fff; border: 1px solid var(--line);
  font-size: 13px; color: var(--ink-2); cursor: pointer;
}
.chip:hover { border-color: var(--brand); color: var(--brand); }

/* ---------- Sections ---------- */
section { padding: 48px 0; }
section h2 {
  font-size: clamp(22px, 3vw, 30px); margin: 0 0 8px; letter-spacing: -.015em;
}
section .sec-lede {
  color: var(--ink-2); margin: 0 0 28px; font-size: 17px; max-width: 760px;
}

/* ---------- Category grid ---------- */
.cat-grid {
  display: grid; gap: 16px;
  grid-template-columns: repeat(auto-fill, minmax(260px, 1fr));
}
.cat-card {
  background: var(--card); border: 1px solid var(--line);
  border-radius: var(--radius); padding: 22px; transition: all .15s;
  display: flex; flex-direction: column; gap: 10px;
}
.cat-card:hover {
  border-color: var(--brand); box-shadow: var(--shadow); transform: translateY(-2px);
}
.cat-card .cat-group {
  font-size: 11px; text-transform: uppercase; letter-spacing: .08em;
  color: var(--muted); font-weight: 700;
}
.cat-card h3 {
  margin: 0; font-size: 19px; color: var(--ink);
}
.cat-card p {
  margin: 0; color: var(--ink-2); font-size: 14px; line-height: 1.5;
}
.cat-card .needs {
  display: flex; flex-wrap: wrap; gap: 6px; margin-top: 6px;
}
.cat-card .need {
  font-size: 12px; padding: 3px 9px; border-radius: 999px;
  background: #f3f5f9; color: var(--ink-2);
}
.cat-card .be-first {
  margin-top: auto; padding-top: 12px;
  font-size: 13px; color: var(--good); font-weight: 600;
}
.cat-card .be-first a { color: var(--good); border-bottom: 1px dashed currentColor; }
.cat-card .be-first a:hover { text-decoration: none; }

/* ---------- Benefits ---------- */
.benefits {
  background: #fff; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line);
}
.benefit-grid {
  display: grid; gap: 20px;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
}
.benefit-item {
  padding: 20px; border: 1px solid var(--line); border-radius: 12px;
  background: #fbfcfd;
}
.benefit-item h4 {
  margin: 0 0 8px; font-size: 16px; color: var(--ink);
}
.benefit-item p {
  margin: 0; color: var(--ink-2); font-size: 14px;
}

/* ---------- Owner CTA ---------- */
.owner-cta {
  background: linear-gradient(135deg, #102849, #1e3a6e);
  color: #fff; border-radius: var(--radius); padding: 40px;
  display: grid; gap: 22px; grid-template-columns: 1.4fr 1fr;
  align-items: center;
}
.owner-cta h2 { color: #fff; font-size: 28px; margin: 0 0 10px; }
.owner-cta p { color: #cdd9ec; margin: 0 0 16px; font-size: 16px; }
.owner-cta .price-row { display: flex; gap: 12px; flex-wrap: wrap; }
.owner-cta .price-tile {
  background: rgba(255,255,255,.06); padding: 16px 18px; border-radius: 10px;
  border: 1px solid rgba(255,255,255,.12); flex: 1; min-width: 180px;
}
.owner-cta .price-tile strong { display: block; font-size: 22px; }
.owner-cta .price-tile span { color: #b8c6e2; font-size: 13px; }
.owner-cta .actions { display: flex; gap: 10px; flex-wrap: wrap; margin-top: 18px; }
.owner-cta .btn-primary { background: var(--accent); color: #1a2233; }
.owner-cta .btn-primary:hover { background: #e69a26; }
.owner-cta .btn-ghost { color: #fff; border-color: rgba(255,255,255,.3); }
.owner-cta .btn-ghost:hover { background: rgba(255,255,255,.08); color: #fff; border-color: #fff; }
@media (max-width: 760px) { .owner-cta { grid-template-columns: 1fr; padding: 28px; } }

/* ---------- FAQ ---------- */
.faq details {
  background: #fff; border: 1px solid var(--line); border-radius: 12px;
  margin-bottom: 10px; padding: 0;
}
.faq summary {
  list-style: none; cursor: pointer; padding: 18px 20px;
  font-weight: 600; font-size: 16px; color: var(--ink);
  display: flex; justify-content: space-between; align-items: center;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+"; font-size: 22px; color: var(--muted); margin-left: 12px;
  font-weight: 400;
}
.faq details[open] summary::after { content: "−"; }
.faq .ans {
  padding: 0 20px 18px; color: var(--ink-2); font-size: 15px; line-height: 1.6;
}

/* ---------- Nearby ---------- */
.nearby {
  display: grid; gap: 10px;
  grid-template-columns: repeat(auto-fill, minmax(220px, 1fr));
}
.nearby a {
  display: block; padding: 14px 16px; background: #fff;
  border: 1px solid var(--line); border-radius: 10px; color: var(--ink);
}
.nearby a:hover { border-color: var(--brand); color: var(--brand); text-decoration: none; }
.nearby a .pop { display: block; font-size: 12px; color: var(--muted); margin-top: 2px; }

/* ---------- Footer ---------- */
.site-footer {
  background: #0f1626; color: #cdd9ec; padding: 48px 0 28px; margin-top: 60px;
}
.site-footer h5 {
  color: #fff; font-size: 13px; text-transform: uppercase;
  letter-spacing: .08em; margin: 0 0 14px;
}
.foot-grid {
  display: grid; gap: 36px;
  grid-template-columns: 1.4fr 1fr 1fr 1fr;
}
.foot-grid a { color: #b8c6e2; display: block; padding: 4px 0; font-size: 14px; }
.foot-grid a:hover { color: #fff; text-decoration: none; }
.foot-states {
  display: grid; grid-template-columns: repeat(2, 1fr); gap: 2px 14px;
}
.foot-bottom {
  margin-top: 36px; padding-top: 22px; border-top: 1px solid rgba(255,255,255,.08);
  display: flex; justify-content: space-between; font-size: 13px; color: #8d9bb9;
}
@media (max-width: 760px) {
  .foot-grid { grid-template-columns: 1fr 1fr; }
  .foot-bottom { flex-direction: column; gap: 8px; }
  .nav-links a:not(.btn) { display: none; }
}

/* ---------- State page ---------- */
.alpha-jump {
  display: flex; flex-wrap: wrap; gap: 6px; margin-bottom: 24px;
  padding: 12px; background: #fff; border-radius: 10px; border: 1px solid var(--line);
}
.alpha-jump a {
  width: 30px; height: 30px; display: grid; place-items: center;
  border-radius: 6px; font-weight: 600; font-size: 13px; color: var(--ink-2);
}
.alpha-jump a:hover { background: var(--brand-soft); color: var(--brand); text-decoration: none; }
.letter-group { margin-bottom: 32px; }
.letter-group h3 {
  font-size: 22px; margin: 0 0 12px; padding-bottom: 8px;
  border-bottom: 2px solid var(--brand); color: var(--brand); display: inline-block;
}
.city-list {
  display: grid; gap: 6px 18px;
  grid-template-columns: repeat(auto-fill, minmax(220px, 1fr));
}
.city-list a {
  padding: 6px 0; color: var(--ink); font-size: 15px;
}
.city-list a .pop { color: var(--muted); font-size: 12px; margin-left: 4px; }

/* ---------- Forms ---------- */
.form-card {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius);
  padding: 32px; box-shadow: var(--shadow);
}
.form-row { display: grid; gap: 6px; margin-bottom: 14px; }
.form-row label { font-size: 14px; font-weight: 600; color: var(--ink); }
.form-row input, .form-row select, .form-row textarea {
  padding: 11px 14px; border: 1px solid var(--line); border-radius: 8px;
  font: inherit; font-size: 15px; background: #fff;
}
.form-row input:focus, .form-row select:focus, .form-row textarea:focus {
  outline: 2px solid var(--brand-soft); border-color: var(--brand);
}
.plan-toggle {
  display: grid; gap: 10px; grid-template-columns: 1fr 1fr; margin-bottom: 18px;
}
.plan-card {
  border: 2px solid var(--line); border-radius: 12px; padding: 18px;
  cursor: pointer; transition: all .15s;
}
.plan-card:hover { border-color: var(--brand); }
.plan-card.active { border-color: var(--brand); background: var(--brand-soft); }
.plan-card h4 { margin: 0 0 6px; font-size: 17px; }
.plan-card .price { font-size: 22px; font-weight: 700; color: var(--brand); }
.plan-card p { margin: 8px 0 0; font-size: 13px; color: var(--ink-2); }

/* ---------- Premium Listings ---------- */
.featured-pros { padding: 40px 0; background: linear-gradient(180deg, #fff, #fbfcfd); border-bottom: 1px solid var(--line); }
.featured-header { display: flex; align-items: baseline; justify-content: space-between; flex-wrap: wrap; gap: 12px; margin-bottom: 20px; }
.featured-header h2 { margin: 0; }
.featured-header .verified-badge { font-size: 13px; color: var(--good); font-weight: 600; }

.listing-card {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius);
  margin-bottom: 20px; overflow: hidden; box-shadow: var(--shadow);
}
.listing-card.premium { border-color: var(--accent); border-width: 2px; position: relative; }
.listing-card.premium::before {
  content: "★ Verified Premium Pro"; position: absolute; top: -1px; right: 18px;
  background: var(--accent); color: #1a2233; font-size: 11px; font-weight: 700;
  padding: 4px 12px; border-radius: 0 0 8px 8px; letter-spacing: .04em; text-transform: uppercase;
}
.listing-head { padding: 22px 22px 16px; }
.listing-head h3 { margin: 0 0 4px; font-size: 22px; }
.listing-head .cat-tag { font-size: 12px; color: var(--muted); font-weight: 600; text-transform: uppercase; letter-spacing: .06em; }
.listing-meta { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 10px; font-size: 14px; color: var(--ink-2); }
.listing-meta a { color: var(--ink-2); }
.listing-meta .icon { color: var(--brand); margin-right: 4px; }
.listing-desc { padding: 0 22px 18px; color: var(--ink-2); font-size: 15px; line-height: 1.65; }

.stars { display: inline-flex; gap: 1px; color: #ddd; font-size: 16px; letter-spacing: 1px; }
.stars .on { color: var(--accent); }
.rating-line { display: flex; align-items: center; gap: 8px; padding: 0 22px 8px; font-size: 14px; color: var(--ink-2); }
.rating-line .rating-num { font-weight: 700; color: var(--ink); }

.listing-cta { padding: 14px 22px 22px; display: flex; flex-wrap: wrap; gap: 10px; border-top: 1px solid var(--line); background: #fbfcfd; }
.listing-cta a { font-size: 14px; }

.listing-free {
  display: grid; grid-template-columns: 1fr auto; gap: 8px 14px; padding: 10px 14px;
  background: #f8fafc; border: 1px solid var(--line); border-radius: 8px;
  margin-top: 8px; font-size: 14px; align-items: center;
}
.listing-free strong { color: var(--ink); }
.listing-free .meta-small { color: var(--muted); font-size: 12px; }
.listing-free a.phone { color: var(--brand); font-weight: 600; white-space: nowrap; }

/* ---------- Reviews ---------- */
.reviews-block { padding: 18px 22px; border-top: 1px solid var(--line); background: #fff; }
.reviews-block h4 { margin: 0 0 12px; font-size: 15px; color: var(--ink); }
.review-item { padding: 14px 0; border-bottom: 1px solid var(--line); }
.review-item:last-child { border-bottom: 0; }
.review-head { display: flex; justify-content: space-between; font-size: 13px; color: var(--muted); margin-bottom: 4px; }
.review-head strong { color: var(--ink); }
.review-body { color: var(--ink-2); font-size: 14px; line-height: 1.55; margin: 4px 0 0; }
.review-meta { font-size: 12px; color: var(--muted); margin-top: 4px; }

.review-form-trigger {
  background: var(--brand-soft); color: var(--brand); border: 0; padding: 10px 16px;
  border-radius: 8px; font-weight: 600; font-size: 14px; cursor: pointer; margin-top: 12px;
}
.review-form-trigger:hover { background: var(--brand); color: #fff; }

.review-form {
  display: none; margin-top: 14px; padding: 16px; background: #f8fafc;
  border: 1px solid var(--line); border-radius: 8px;
}
.review-form.open { display: block; }
.review-form .form-row { margin-bottom: 10px; }
.review-form input, .review-form textarea, .review-form select {
  width: 100%; padding: 9px 11px; border: 1px solid var(--line); border-radius: 6px;
  font: inherit; font-size: 14px; background: #fff;
}
.review-form .rating-input { display: flex; gap: 4px; font-size: 28px; color: #ddd; cursor: pointer; }
.review-form .rating-input span { cursor: pointer; transition: color .1s; }
.review-form .rating-input span:hover, .review-form .rating-input span.on { color: var(--accent); }
.review-form .submit-row { display: flex; gap: 10px; align-items: center; flex-wrap: wrap; }
.review-form .msg { font-size: 13px; color: var(--muted); }
.review-form .msg.ok { color: var(--good); }
.review-form .msg.err { color: #d63b3b; }

.reviews-summary {
  display: flex; align-items: center; gap: 14px; padding: 14px 22px;
  background: #fffbf0; border-top: 1px solid var(--line);
}
.reviews-summary .big-num { font-size: 28px; font-weight: 800; color: var(--ink); }
.reviews-summary .total { color: var(--muted); font-size: 13px; }

.no-reviews {
  text-align: center; padding: 18px; color: var(--muted); font-size: 14px;
}

/* ---------- Hero pills (signals row) ---------- */
.hero-row { display:flex; flex-wrap:wrap; gap:8px; margin:14px 0 18px; }
.hero-pill {
  display:inline-flex; align-items:center; gap:6px;
  padding:5px 11px; font-size:13px; font-weight:500;
  background:#fff; border:1px solid var(--line); border-radius:999px;
  color:var(--ink-2);
}
.hero-pill .dot { width:8px; height:8px; border-radius:50%; background:var(--muted); }
.hero-pill .dot.good { background:var(--good); }
.hero-pill .dot.warn { background:var(--accent); }

/* ---------- Expandable business rows (registry/free listings) ---------- */
.cat-listings { margin-top:auto; padding-top:14px; }
.cat-listings-label {
  font-size:12px; color:var(--muted); font-weight:600; margin:0 0 8px;
  text-transform:uppercase; letter-spacing:.04em;
}
.cat-add {
  display:inline-block; margin-top:8px; font-size:13px; color:var(--brand);
  border-bottom:1px dashed currentColor; padding:2px 0;
}
.cat-add:hover { text-decoration:none; color:var(--brand-2); }
.cat-empty { margin-top:auto; padding-top:14px; }
.cat-empty-cta {
  display:block; color:var(--good); font-weight:600; font-size:14px;
  padding:8px 0; border-bottom:1px dashed currentColor; width:fit-content;
}
.cat-empty-cta:hover { text-decoration:none; }
.cat-empty-note { margin:6px 0 0; color:var(--muted); font-size:12px; }

.biz-row {
  display:grid; grid-template-columns: 1fr auto; align-items:stretch;
  gap:0; background:#fff; border:1px solid var(--line); border-radius:8px;
  margin-bottom:6px; overflow:hidden;
}
.biz-row .row-head {
  display:flex; align-items:center; justify-content:space-between; gap:8px;
  background:none; border:0; padding:11px 12px; text-align:left;
  font:inherit; cursor:pointer; min-height:44px; width:100%;
  color:var(--ink);
}
.biz-row .row-head:hover { background:#f8fafc; }
.biz-row .row-name { font-weight:600; font-size:14px; }
.biz-row .row-toggle { color:var(--muted); font-size:13px; transition:transform .15s; }
.biz-row .row-head[aria-expanded="true"] .row-toggle { transform:rotate(180deg); }
.biz-row .row-call {
  display:flex; align-items:center; gap:6px;
  padding:0 14px; background:var(--brand-soft); color:var(--brand);
  font-weight:600; font-size:13px; min-height:44px; min-width:44px;
  border-left:1px solid var(--line); white-space:nowrap;
}
.biz-row .row-call:hover { background:var(--brand); color:#fff; text-decoration:none; }
.biz-row .row-expand {
  grid-column:1 / -1; padding:12px 14px; background:#f8fafc;
  border-top:1px solid var(--line); font-size:13px; color:var(--ink-2);
  line-height:1.5;
}
.biz-row .row-addr { margin-bottom:8px; }
.biz-row .row-source { color:var(--muted); font-size:12px; margin:8px 0; padding:8px; background:#fff; border-radius:6px; border:1px solid var(--line); }
.biz-row .row-actions { display:flex; flex-wrap:wrap; gap:8px; margin-top:10px; }
.biz-row .row-action-primary {
  display:inline-block; padding:8px 14px; background:var(--good); color:#fff;
  border-radius:6px; font-weight:600; font-size:13px; min-height:36px;
}
.biz-row .row-action-primary:hover { background:#168258; text-decoration:none; }
.biz-row .row-action-ghost {
  display:inline-block; padding:8px 14px; background:#fff; color:var(--brand);
  border:1px solid var(--line); border-radius:6px; font-weight:600; font-size:13px;
}
.biz-row .row-action-ghost:hover { border-color:var(--brand); text-decoration:none; }
.biz-row .icon { font-size:14px; }

/* ---------- Mobile-first refinements ---------- */
@media (max-width: 540px) {
  .wrap { padding:0 16px; }
  .hero { padding:24px 0 28px; }
  .hero h1 { font-size:26px; line-height:1.2; }
  .hero .lede { font-size:16px; }
  .search-bar { flex-direction:column; padding:6px; }
  .search-bar input { padding:12px 14px; font-size:16px; /* prevents iOS zoom */ }
  .search-bar .btn { width:100%; min-height:48px; }
  .cat-grid { grid-template-columns: 1fr; gap:12px; }
  .cat-card { padding:18px; }
  .benefit-grid { grid-template-columns: 1fr; }
  .listing-card.premium { border-radius:10px; }
  .listing-head h3 { font-size:19px; }
  .listing-meta { flex-direction:column; gap:8px; }
  .reviews-summary { flex-wrap:wrap; }
  .owner-cta { padding:24px 18px; }
  .owner-cta .actions .btn { width:100%; text-align:center; }
  .biz-row .row-call .num { display:none; } /* keep icon-only on tight screens */
  .nearby { grid-template-columns: 1fr; }
}
@media (max-width: 380px) {
  .chip-row { gap:6px; }
  .chip { font-size:12px; padding:5px 10px; }
}

/* Focus-visible for accessibility */
:focus-visible {
  outline: 3px solid var(--brand);
  outline-offset: 2px;
  border-radius: 6px;
}
button:focus-visible, a:focus-visible, input:focus-visible, select:focus-visible, textarea:focus-visible {
  outline-offset: 2px;
}

/* Reduced motion */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation-duration:.001s !important; transition-duration:.001s !important; }
}

/* ---------- Highlight inside hero headline ---------- */
.hero h1 .hl {
  color: var(--brand);
  display: inline-block;
  border-bottom: 4px solid var(--accent);
  padding-bottom: 2px;
  line-height: 1.05;
}

/* ---------- Versus table (us vs the big platforms) ---------- */
.vs-table { padding: 60px 0; background:#fff; border-top:1px solid var(--line); }
.vs-grid {
  display: grid; grid-template-columns: 1fr 1fr;
  gap: 28px; margin-top: 28px;
}
.vs-card {
  border-radius: var(--radius); padding: 28px 26px;
  border: 1px solid var(--line); background: var(--card);
}
.vs-card h3 { margin:0 0 18px; font-size: 22px; }
.vs-card ul { list-style:none; padding:0; margin:0; font-size: 16px; line-height: 1.9; color: var(--ink-2); }
.vs-card li { padding: 4px 0; }
.vs-us { background: linear-gradient(180deg, var(--brand-soft), #fff); border-color: var(--brand); }
.vs-us h3 { color: var(--brand); }
.vs-them { background: #fafafa; }
.vs-them h3 { color: #8a8f99; }
@media (max-width: 760px) {
  .vs-grid { grid-template-columns: 1fr; gap: 16px; }
  .vs-card { padding: 22px 20px; }
}

/* ---------- Story section (David vs Goliath narrative) ---------- */
.story { padding: 80px 0; background: linear-gradient(180deg, #f4f7fc, #fff); border-top: 1px solid var(--line); }
.story h2 { font-size: clamp(28px, 4.4vw, 38px); margin: 14px 0 22px; line-height: 1.2; }
.story p { margin: 0 0 18px; }
.story p strong { color: var(--ink); }
.story .meta { color: var(--brand); background: var(--brand-soft); }

/* ===================================================================
   2026-05-25 — Homepage upgrades: trust strip, preview band, how-2col,
   vs-4, founder FOMO band, list-your-business sales blocks
   =================================================================== */

/* ---------- Trust strip under hero (5 quick proof points) ---------- */
.trust-strip {
  background: var(--brand);
  color: #fff;
  padding: 18px 0;
  border-top: 1px solid rgba(0,0,0,.06);
  border-bottom: 1px solid rgba(0,0,0,.08);
}
.trust-strip .wrap {
  display: grid; grid-template-columns: repeat(5, 1fr); gap: 12px;
  align-items: center; text-align: center;
}
.ts-item { color: #fff; }
.ts-item strong { display:block; font-size: 22px; font-weight: 800; letter-spacing: -.5px; line-height:1; }
.ts-item span { display:block; font-size: 12px; opacity: .85; margin-top: 5px; text-transform: uppercase; letter-spacing: .6px; }
@media (max-width: 720px) {
  .trust-strip .wrap { grid-template-columns: repeat(2, 1fr); gap: 14px 12px; }
  .ts-item:last-child { grid-column: 1 / -1; }
  .ts-item strong { font-size: 19px; }
}

/* ---------- City preview band ---------- */
.preview-band { padding: 64px 0; background: #fff; border-top: 1px solid var(--line); }
.preview-band .band-head { max-width: 760px; margin-bottom: 28px; }
.preview-grid {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px;
}
.city-preview {
  display: block; padding: 22px 20px; border-radius: var(--radius);
  border: 1px solid var(--line); background: var(--card); text-decoration: none; color: var(--ink);
  transition: transform .15s, box-shadow .15s, border-color .15s;
  position: relative; overflow: hidden;
}
.city-preview:hover { transform: translateY(-2px); box-shadow: 0 8px 24px rgba(20,30,50,.08); border-color: var(--brand); }
.city-preview.live { background: linear-gradient(180deg, var(--brand-soft), #fff); border-color: var(--brand); }
.city-preview h3 { margin: 8px 0 6px; font-size: 18px; line-height: 1.2; color: var(--ink); }
.cp-desc { font-size: 13.5px; color: var(--ink-2); line-height: 1.55; margin: 0 0 12px; }
.cp-cta { display:inline-block; font-size: 14px; font-weight: 600; color: var(--brand); }
.cp-badge {
  display:inline-block; padding: 4px 10px; border-radius: 999px;
  font-size: 11px; font-weight: 700; letter-spacing: .4px; text-transform: uppercase;
}
.cp-badge-live { background: var(--brand); color: #fff; }
.cp-badge-open { background: #fff4d6; color: #9c6a00; border: 1px solid #f1d27a; }
@media (max-width: 1000px) { .preview-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 540px) { .preview-grid { grid-template-columns: 1fr; } }

/* ---------- How it works — 2-column visitor + business ---------- */
.how-2col { padding: 64px 0; background: #f6f8fb; border-top: 1px solid var(--line); }
.how-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; margin-top: 22px; }
.how-card {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius);
  padding: 28px 26px;
}
.how-tag {
  display:inline-block; font-size: 12px; font-weight:700; text-transform:uppercase;
  letter-spacing:.6px; color: var(--brand); background: var(--brand-soft);
  padding: 4px 10px; border-radius: 999px;
}
.how-card h3 { margin: 12px 0 14px; font-size: 22px; line-height: 1.25; }
.how-card ol { padding-left: 22px; line-height: 1.8; color: var(--ink-2); margin: 0 0 12px; font-size: 16px; }
.how-card ol li strong { color: var(--ink); }
.how-foot { font-size: 14px; color: var(--muted); margin: 12px 0 0; }
@media (max-width: 860px) { .how-grid { grid-template-columns: 1fr; } }

/* ---------- 4-way vs table (Bark / Yelp / Angi / Thumbtack) ---------- */
.vs-4 { padding: 64px 0; background: #fff; border-top: 1px solid var(--line); }
.vs-4 h2 { font-size: clamp(26px, 4vw, 36px); margin: 0 0 8px; }
.vs-4-wrap { overflow-x: auto; margin-top: 22px; -webkit-overflow-scrolling: touch; }
.vs-table-4 {
  border-collapse: separate; border-spacing: 0; width: 100%;
  min-width: 720px; font-size: 14.5px;
}
.vs-table-4 th, .vs-table-4 td {
  padding: 13px 14px; text-align: left; vertical-align: top;
  border-bottom: 1px solid var(--line);
}
.vs-table-4 thead th { background: #f6f8fb; font-weight: 700; color: var(--ink); }
.vs-table-4 thead th.us { background: var(--brand); color: #fff; }
.vs-table-4 td.us { background: var(--brand-soft); color: var(--ink); font-weight: 600; }
.vs-table-4 tr:nth-child(even) td:not(.us) { background: #fafbfd; }
.vs-foot { margin-top: 18px; font-size: 14.5px; color: var(--ink-2); }

/* ---------- Founder pricing FOMO band ---------- */
.fomo-band {
  padding: 64px 0; background: linear-gradient(135deg, #1d4d3a 0%, #2d6a4f 100%);
  color: #fff;
}
.fomo-inner {
  display: grid; grid-template-columns: 2fr 1fr; gap: 36px; align-items: center;
}
.fomo-band h2 { color: #fff; margin: 14px 0 14px; font-size: clamp(26px, 4vw, 38px); line-height: 1.2; }
.fomo-band p { color: rgba(255,255,255,.92); font-size: 17px; line-height: 1.7; margin: 0 0 18px; max-width: 640px; }
.fomo-flag {
  display:inline-block; padding: 5px 12px; border-radius: 999px;
  background: #ffd166; color: #4a2d00; font-weight: 700; font-size: 12px;
  letter-spacing: .6px; text-transform: uppercase;
}
.fomo-bullets {
  list-style: none; padding: 0; margin: 0 0 22px; color: #fff;
}
.fomo-bullets li { padding: 6px 0; font-size: 15.5px; }
.fomo-bullets li strong { color: #ffd166; }
.fomo-band .actions { display:flex; gap: 12px; flex-wrap: wrap; }
.fomo-band .actions .btn-primary { background: #ffd166; color: #4a2d00; border-color: #ffd166; }
.fomo-band .actions .btn-primary:hover { background: #fff; border-color: #fff; }
.fomo-band .actions .btn-ghost { color: #fff; border-color: rgba(255,255,255,.4); }
.fomo-band .actions .btn-ghost:hover { background: rgba(255,255,255,.08); }
.fomo-counter {
  display: grid; gap: 14px;
  background: rgba(255,255,255,.06); padding: 22px; border-radius: var(--radius);
  border: 1px solid rgba(255,255,255,.14);
}
.fomo-num strong {
  display:block; font-size: 38px; font-weight: 800; color: #ffd166;
  line-height: 1; letter-spacing: -1px;
}
.fomo-num span { display:block; font-size: 13px; color: rgba(255,255,255,.8); margin-top: 6px; text-transform: uppercase; letter-spacing: .5px; }
@media (max-width: 800px) {
  .fomo-inner { grid-template-columns: 1fr; }
}

/* ---------- List-your-business sales blocks ---------- */
.lyb-math {
  background: #fff8e1; border: 1px solid #f3d97a; border-radius: var(--radius);
  padding: 22px 24px; margin: 22px 0;
}
.lyb-math h4 { margin: 0 0 12px; font-size: 18px; color: #6a4a00; }
.lyb-math table { width: 100%; border-collapse: collapse; font-size: 15px; color: var(--ink); }
.lyb-math td { padding: 6px 0; }
.lyb-math td:last-child { text-align: right; font-weight: 700; }
.lyb-math tr.tot td { border-top: 2px solid #d6b94c; padding-top: 10px; font-size: 16px; color: #6a4a00; }
.lyb-objections details { margin: 10px 0; }
.lyb-objections summary { font-weight: 600; color: var(--ink); }

/* ---------- Hero variation for homepage ---------- */
.hero-home { padding: 64px 0 56px; background: linear-gradient(180deg, var(--brand-soft) 0%, #fff 100%); }

/* ---------- Trust block (replaces fake-review social proof) ---------- */
.trust-block {
  padding: 70px 0;
  background: linear-gradient(180deg, #fff 0%, #f4f7fc 100%);
  border-top: 1px solid var(--line);
}
.trust-block .band-head { max-width: 820px; margin-bottom: 28px; }
.trust-2col {
  display: grid; grid-template-columns: 1fr 1fr; gap: 22px; margin-top: 16px;
}
.trust-card {
  background: #fff; border: 1px solid var(--line); border-radius: var(--radius);
  padding: 26px 26px;
}
.trust-card.promise { border-left: 4px solid var(--brand); }
.trust-card.pledge { border-left: 4px solid #cf3a3a; }
.trust-card h3 { margin: 0 0 14px; font-size: 19px; color: var(--ink); }
.trust-card ol { padding-left: 22px; margin: 0; line-height: 1.85; color: var(--ink-2); font-size: 15px; }
.trust-card ol li strong { color: var(--ink); }
.trust-card ol li { padding: 4px 0; }

.trust-method {
  margin-top: 30px; background: #fff; border: 1px solid var(--line);
  border-radius: var(--radius); padding: 26px 28px;
}
.trust-method h3 { margin: 0 0 8px; font-size: 19px; }
.trust-method p { color: var(--ink-2); font-size: 15px; line-height: 1.7; margin: 0 0 14px; }
.trust-method-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; margin-top: 10px; }
.trust-method-grid h4 { margin: 0 0 6px; font-size: 16px; color: var(--brand); }
.trust-method-grid p { font-size: 14.5px; margin: 0; }

.trust-foot {
  margin-top: 24px; padding: 18px 22px; background: #fff8e1; border-left: 4px solid #f3d97a;
  border-radius: 8px; color: #5a4500; font-size: 15px; line-height: 1.7;
}

@media (max-width: 800px) {
  .trust-2col { grid-template-columns: 1fr; }
  .trust-method-grid { grid-template-columns: 1fr; }
}

/* ---------- New row-site (website link in expanded business row) ---------- */
.row-site {
  padding: 6px 14px; font-size: 14px; color: var(--ink-2);
  display: flex; align-items: center; gap: 6px;
}
.row-site a { color: var(--brand); font-weight: 600; }
.row-site a:hover { text-decoration: underline; }